Full Job Description
Join Our Team as a Digital Content Strategist in Cowpens, SC
Are you an imaginative and analytical thinker with a passion for digital content? Do you have a knack for creating compelling stories that resonate with target audiences? If so, TechForward has a remarkable opportunity just for you! We are looking for a dedicated Digital Content Strategist to join our dynamic team in Cowpens, South Carolina, as we redefine what it means to engage customers in the digital landscape.
About TechForward
At TechForward, we are at the forefront of technology innovations that empower consumers and businesses alike. As a recognized leader in tech solutions, we are dedicated to creating exceptional digital experiences for our clients and users. Situated in the scenic town of Cowpens, our office combines the charm of South Carolina with high-tech aspirations, fostering a vibrant work culture and collaborative environment.
Role Overview
As a Digital Content Strategist at TechForward, you will play a vital role in shaping our online presence through strategic content development and management. Your expertise will help drive our content marketing initiatives, enhancing audience engagement and brand loyalty. You will collaborate closely with cross-functional teams, including marketing, product development, and design, to create aligned and effective campaigns.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that align with TechForward’s business goals and initiatives.
- Conduct thorough audience research and competitor analysis to identify trends, insights, and opportunities for growth.
- Create high-quality, engaging, and on-brand content across various platforms, including websites, blogs, social media, and email marketing.
- Utilize SEO best practices to optimize content for search visibility and user experience, improving organic reach.
- Monitor content performance metrics, analyze key performance indicators (KPIs), and refine strategies based on findings.
- Lead content brainstorming sessions, encouraging creativity and innovation within the team.
- Ensure brand consistency across all digital channels, adhering to established guidelines and best practices.
- Collaborate with designers, developers, and other stakeholders to ensure timely delivery of content projects.
- Stay current with industry trends, tools, and best practices to continuously improve content strategy and execution.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience (3+ years) as a Digital Content Strategist or in a similar role, preferably within a tech or digital marketing environment.
- Strong understanding of content marketing principles, SEO, and social media strategies.
- Exceptional writing, editing, and communication skills, with attention to detail.
- Proficiency in content management systems (CMS) and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Creative thinking with the ability to generate unique ideas that drive engagement.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Familiarity with graphic design tools such as Adobe Creative Suite is a plus.
What We Offer
At TechForward, we believe that our employees are our greatest asset. We are committed to fostering a supportive and inclusive work environment that prioritizes growth and development.
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company matching.
- Generous paid time off and holiday policies.
- Flexible work arrangements, including remote work options.
- Professional development opportunities and continuing education support.
- A dynamic and creative team environment with opportunities for collaboration.
Why Cowpens, SC?
Cowpens, located in the heart of South Carolina, is not just a tranquil town with a rich history; it is also emerging as a tech hub. The community is renowned for its friendly atmosphere, beautiful landscapes, and affordable cost of living, making it an ideal place to work and thrive. Whether you enjoy outdoor activities, historical exploration, or a vibrant arts scene, Cowpens has something for everyone.
How to Apply
If you are ready to take your career to the next level and make an impact in the digital space, we encourage you to apply today! Please submit your resume, a cover letter detailing your relevant experience, and a portfolio showcasing your content projects.
Join TechForward and help us shape the future of technology content strategy! Together, we can innovate and inspire!
TechForward is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.